Born out of a dream, driven by honest emotions – NATI's story is one about a dreamer. The founder's dreams of turning her passion for design into a peaceful space that adds a sense of "Calm in the Chaos". With a background in design and psychology, realizing the importance of balance between mind, body and soul & how beautifully impactful the forces combined can be, she found her purpose in "NATI".

"I believe everyone has a purpose in life. At the core of my heart I've always known my purpose has been to bring joy to the ones around me - simple gestures, kindness and care to make someone's day a little happier and give them moments of peace. What a privilege it would be to be able to turn my passion for design to fulfill what truly feels like my purpose."

Not just another brand, but a space where passion follows heart. Away from the loud designs with glitz and glam and pop of prints in a world of ever-changing trends, NATI remembers that peace lies in timeless design, attention to detail and pure living. The intention is to de-stress and unwind, amidst the choas, with clothing that pure and fits that feel relaxing and oh so comfortable. Each collection showcases a thoughtfully curated wardrobe capsule with a contemporary take on basics to make each design timeless yet relevant. NATI symbolises slow fashion where focus is kept on pure living, skin loving fabrics, sustainable materials and subtle details reflecting to the little gestures that give us happiness in life and moments of gratitude that keep our minds in a peaceful place.

Every choice, every color, every fit will take you on a journey to finding peace within. This is a story of hope and passion, where hope is to offer an escape to the mind, through our senses, to simpler times away from a world that feels forever rushed.

"NATI is my purpose. NATI is me!" - Akshi